Just got off of a Network for Good--Nonprofit Marketing, with special guest speaker Seth Godin! He’s amazing, you can tell he really knows his stuff and I love how direct/concise his messages and advice are.
If you don’t know Seth here’s a super brief bio I took from Network for Good’s site:
“His 10 books have been featured on the New York Times, Wall Street Journal, Amazon.com and Business Week bestseller lists—not to mention his wildly popular ebooks including “Unleashing the Ideavirus” which more than 1,000,000 people have downloaded. Seth was founder and CEO of Yoyodyne, the industry's leading interactive direct marketing company, which Yahoo! acquired in late 1998. He holds an MBA from Stanford, and was called "the Ultimate Entrepreneur for the Information Age" by BusinessWeek.”
Most recently, he started Squidoo.com which is a cross between about.com & Wikipedia. My organization has 2 Squidoo lenses but think we can utilize our presence more. Our lovely fall intern is helping us out with that and spicing them up a bit more!
Apparently Seth's blog is 1 of the most popular, so click here to take a look at what all of the fuss is about… it’s good stuff!